Event Marketing Solutions
Sparks is a leading global provider of integrated event marketing solutions.
Our core competencies include the strategy, creative, production, management, marketing and measurement of:
The diversity of these services coupled with our innate ability to seamlessly integrate them across a multitude of marketing platforms has proven to greatly enhance innovation, efficiency, quality, performance and cost for our clients.Take the Tour
We become experts at understanding your:Brand, Products & Services, Industry, Audiences, Competitors
We’re all about smart planning. Our strategists become experts in your target segments, analyzing data sets to identify challenges and uncover opportunities. Then, with only your goals and objectives in mind, they formulate actionable initiatives, evaluate the progress, and foster ongoing improvement.
We create an experience that:Tells your story, Is authentic, Engages audiences, Makes a connection, Drives brand performance
To attract, engage, inspire and motivate your attendees, a seamless blend of image, technology, functionality and personality is required. Our experienced creative team translates your brand messaging into an integrated solution encompassing architectural, graphical, experiential and interactive design.
We map your experience across multiple platforms:Tradeshow Exhibits, Corporate Events, Consumer Activations, Mobile Marketing, Themed/Branded Environments, Audience Interactives
With global facilities and capabilities spanning wood, metal, and wire fabrication, paint, powder coating, electrical, sculptural, graphic production, staging and scenic production and more, we can produce a program across the country, or around the world, saving you time and money.
We develop a plan for strategic deployment:Cost Management, Value Engineering, Geographic Planning, Logistics, Staffing, Program Management, Onsite Supervision, White Glove Service
There is no one-size-fits-all approach here. We utilize proprietary program management tools and build customized service platforms around each client’s unique requirements, wants and expectations - allowing us to provide an extraordinary level of service and responsiveness.
We create ongoing communication touch points pre, during & post engagement:Email, Direct mail, Banner/Print ads, Collateral, Contests/Sweepstakes, Social media, Viral media, Registration, Web/Microsites, Scan/QR codes, Mobile apps, Data collection, Surveys, Polls, Interactives, Demos,
Games, Video and More
Our proprietary creative development process, the Customer Experience Continuum™, incorporates all pre, during and post event engagements into a cohesive, integrated marketing program.
We test, target and analyze ROI, ROO, & ROE:Registration, E-Surveys and Polls, Social Media, Web/Microsites, Custom Apps & Interfaces, Tablets, Touchscreen, Smart Phones, RFID/Scanners, Scan/QR Codes
We are committed to delivering optimal, measurable performance for every experience that we produce. Our portfolio of custom measurement, lead capture, engagement and survey technologies are all designed to help you prove and improve the performance of your program and