about sparks
A global event marketing agency chock full o' strategic thinkers, creative wizards, event junkies, and meticulous craftsmen so charismatic you'll want to introduce us to your mom. Click above to meet our crew.
Dynamic brand experiences that tell your story and create emotional connections with your consumers - altering perceptions, nurturing preference, and influencing decisions. Powerful stuff, huh?
Smarts. Passion. And Proven Strategies. Seriously proven – like over 94 years. Our all-encompassing approach arms you with everything, from planning to creative to execution to data collection to measuring results.
Bob Ginsburg
CHIEF FINANCIAL OFFICER
On Growth: "We can't do what's required of us today using yesterday's thinking and expect to still be in business tomorrow. We must continue to grow and evolve as required by our clients."
Geoff Albro
VICE PRESIDENT OF CREATIVE, WEST
On Design: "In our world, great design focuses on the experience within a space to not only contain - as the architecture of the space once did - but to educate, embrace, engage, entertain and exalt the persons within that space."
Robin Lickliter
SENIOR VICE PRESIDENT OF EVENTS
On Attitude: "Attitude is everything. With attitudes focused on accountability, integrity and passion, nothing can stop us from unlimited success."
Jamie Barlow
CREATIVE DIRECTOR, INTERACTIVE MEDIA
On Interactivity: "It's amazing to see the proliferation of interactivity and it's prevalence in our daily lives. It is only natural that it becomes a powerful tool to enhance our clients' ability to communicate to their audiences."
David Sudjian
PRESIDENT
On Diversity of Client Base: "The depth and breadth of our diverse client base brings unparalleled advantages to our customers and prospects. The intrinsic value is a result of both individual and collective knowledge gained across all of our business lines to improve innovation, productivity and effectiveness."
Kristy Elisano
VICE PRESIDENT OF MARKETING
On Authenticity: "Always be a first-rate version of yourself instead of a second-rate version of someone else."
Scott Tarte
CHIEF EXECUTIVE OFFICER
On Innovation: "Innovation used to be a term only used when describing our creative practice. Today, innovation is done constantly, by everyone, in every department, continuously improving everything the company is about."
Jane Hawley
SENIOR VICE PRESIDENT
On Partnership: "Partnership is an integral facet to achieving our client's vision. Both parties working towards a common goal with open communication and team work—all without egos involved."
Jeffrey Harrow
CHAIRMAN
On Leadership: "Leadership is not about telling people what to do. Rather, it is about creating an environment that enables individuals to achieve their full potential, to have the courage, confidence and risk-taking profile that allows them to do great things."
Ben Nazario
SENIOR VICE PRESIDENT
On Client Service: "The core of our corporate philosophy centers on exceptional client service. As a company, our collective goal is to provide consistent service that is not just outstanding but legendary."
Helen Airth
VICE PRESIDENT OF HEALTHCARE EVENT MARKETING
On Being Global: "Having the ability to create a world without boundaries for our clients is a wonderful opportunity, but also a profound responsibility."
Mike Ellery
SENIOR VICE PRESIDENT OF CREATIVE, EAST
On Collaboration: "Collaboration is central to our culture and successes. It fuels dialog, awareness, creativity and growth, and helps us set far-reaching standards – the reward for which is an important sense of satisfaction and recognition for both our clients and ourselves."
Matt Wood
PRESIDENT OF SPARKS RETAIL
On Quality: "Quality is everyone's responsibility and it can be defined as doing the right thing every time – even when no one is looking."